Black Taxi was started 3 years ago with the idea of providing a platform for new designers and talent in the country to showcase and sell their work through an exhibition. Their first edition was in April 2010 where they exhibited with 25 fresh designers. The concept behind name Black Taxi simply "A cab designers can take to reach their customers."
Black Taxi hosts 2 big exhibits in a year. The Summer Edition usually takes place around March/April followed by the Winter Edition in October/November where they host 50+ brands/labels.
Parul and Radhika Gupta are on a constant look-out for new and budding talent and fun ideas for hosting events which reflect the immense creativity and craftsmanship our country has to offer.
In the short span of 3 years the event already has an association with over 170 designers. The duo's efforts have found a loyal customer base who are curious to check out their selection every season and keep asking for more.The event gives the shoppers an opportunity to appreciate and buy indigenous crafted products and take home the satisfaction that they are taking home a one-of-a-kind product. The company is contemplating taking the event to other cities within the country. Mumbai however will always be their home ground for their unique shopping events.
The products exhibited range from Apparel, Accessories, Jewelry, Home decor to Food. The company's last years show in October, 2012 had a turnout of 2400 shoppers in one day and they strive to increase these numbers with every edition of the exhibit.
Black taxi Fashion & Works,2013 took place on 4th Oct, 2013
Venue: BLUE SEA,WORLI,MUMBAi
Black Taxi team consists of a team of graphic designers, interns who come together to make the magic happen.
The entrance
Organiser and Gracious host Radhika Gupta
Bollywood inspired clutches and bags
Agastaya Jewelry and Accessories
Khushboo Agarwal wearing one of her creations
Whats D Fuss- Busy Shoppers
Hive Home
Vraj:Bhoomi
Mamta Asthana in Vraj:Bhoomi
Aura jewelry and accessories
Icing on top
In case you get hungry while shopping ,there was a delectable selection of cupcakes, falafels, pizza by slices, fresh fruits juices, paninis and more.
I had a lot of fun meeting new designers on the block, interacting with shoppers and snacking at Black Taxi. If not for my heavy camera I would have perhaps shopped a lot too. The kind of shoppers I saw seemed to appreciate the creativity and value it. Radhika and Parul have an set upper limit of INR 25k on the selling prices of individual pieces being sold at the event. Designers sell one of a kind pieces and the prices are very affordable, perhaps this is one reason why the numbers on both the lists of Black Taxi, the designers and the shoppers keeps swelling. The event was timed perfectly as the festive season has begun and shopping and buying gifts is on everyone's mind.
